Comments on: Knight Commission on Information Needs Convenes in Aspen http://www.knightblog.org/knight-commission-on-information-needs-convenes-in-aspen Informed, engaged communities Tue, 29 Dec 2009 06:49:47 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Joan Chrissos http://www.knightblog.org/knight-commission-on-information-needs-convenes-in-aspen/comment-page-1#comment-57 Joan Chrissos Mon, 11 Aug 2008 17:52:10 +0000 http://www.knightblog.org/?p=145#comment-57 Marc, Sounds interesting. Give me a shout when you return to Miami. Joan Chrissos Marc,
Sounds interesting. Give me a shout when you return to Miami.
Joan Chrissos

]]> By: Gary Kebbel http://www.knightblog.org/knight-commission-on-information-needs-convenes-in-aspen/comment-page-1#comment-56 Gary Kebbel Sat, 09 Aug 2008 20:38:02 +0000 http://www.knightblog.org/?p=145#comment-56 Good points, Marc. Here are a few additional ones from my notes: Tom Rosenstiel, director of the Project for Excellence in Journalism: Audience is migrating to new platforms within traditional brands. Audience is not migrating away from traditional brands Most newspapers have nearly half their audience online, but only make 10% of their revenue from that audience. Online revenue growth year-to-year is slowing significantly. 2/3 of Web traffic comes from links: search, e-mail, blogs, etc. (Except for smaller papers and weeklies.)So this means each online page of a news site needs to be about 50% navigation, to help move people around your site. Journalism is no longer just storytelling. It has to be an evolving service that answers the question how can you help me? Tom Rosenstiel suggests that the commission should conduct a survey of the info sources in a community and also determine what a community needs to survive. What is optimum information that a citizen needs to have in sunlight (available for all)? Loris Taylor, executive director, Native Public Media, emphasized that for isolated or minority or poor populations, and especially for Native American populations whom she serves, democracy means access to tools, like the Internet. This comment really seemed to hit home with a lot of the commissioners. Good points, Marc. Here are a few additional ones from my notes:

Tom Rosenstiel, director of the Project for Excellence in Journalism: Audience is migrating to new platforms within traditional brands. Audience is not migrating away from traditional brands

Most newspapers have nearly half their audience online, but only make 10% of their revenue from that audience.

Online revenue growth year-to-year is slowing significantly.

2/3 of Web traffic comes from links: search, e-mail, blogs, etc. (Except for smaller papers and weeklies.)So this means each online page of a news site needs to be about 50% navigation, to help move people around your site.

Journalism is no longer just storytelling. It has to be an evolving service that answers the question how can you help me?

Tom Rosenstiel suggests that the commission should conduct a survey of the info sources in a community and also determine what a community needs to survive. What is optimum information that a citizen needs to have in sunlight (available for all)?

Loris Taylor, executive director, Native Public Media, emphasized that for isolated or minority or poor populations, and especially for Native American populations whom she serves, democracy means access to tools, like the Internet.

This comment really seemed to hit home with a lot of the commissioners.

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